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Pollock-Krasner House’s “Tracing Paint” Wins a Telly Award

Pollock krasner house

The Pollock-Krasner House and Study Center’s virtual reality studio tour “Tracing Paint won a 2021 Silver Telly Award in the Immersive & Mixed Reality category. The tour was created by MediaCombo, Inc.

Pollock krasner house
A visitor experiencing “Tracing Paint” at the Pollock-Krasner House and Study Center.

Premiered in Summer 2020, “Tracing Paint” enables Pollock-Krasner House visitors to experience the studio as it was when Jackson Pollock and Lee Krasner worked there, see their paintings return to where they created them, and hear the artists talk about their methods and motivations. The experience was so successful, the Pollock-Krasner House decided to make the tour available to anyone with a VR headset. It will soon be available as a downloadable app.

Founded in 1979, the Telly Awards annually showcases the best work created within television and across video, for all screens. Chosen from more than 12,000 entries from all 50 states and 5 continents, Telly Award winners represent work from some of the most respected advertising agencies, television stations, production companies and publishers from around the world.

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